Our founder handles the digital marketing for NJ HVAC and drain companies from the inside. We built the exact system that took a North NJ HVAC client from 3 leads/week to 22 leads/week in 8 months — now we build it for other NJ HVAC companies.
Most NJ HVAC companies live and die by summer AC and winter heat. They scramble to market in June and wonder why they're invisible by August. The slow seasons aren't a market problem — they're a marketing problem.
The HVAC contractors who stay busy in October and March aren't lucky. They built maintenance funnels that convert one-time service calls into recurring customers, and they're running campaigns 6 weeks before every season peaks — not reacting to it.
We built this system for the NJ HVAC companies we market. It's exactly what we build for every NJ HVAC client we take on.
See the FlowMaster Case Study →FlowMaster went from 3 to 22 qualified leads per week in 8 months — across all four seasons, not just summer peaks. No Angi. Just a layered system that runs year-round.
FlowMaster · North NJ · 8-month result
Campaigns launch in April — before the heat hits. GBP optimized for "AC repair near me" and "AC not working [town]." LSA live and approved. Google Ads targeting "air conditioner not working NJ," "emergency AC repair Bergen County," and brand-specific AC searches. The companies ranking on June 15th started in April.
September pivot to heating — furnace tune-up funnels, emergency heat repair campaigns, boiler service pages. We swap out ad creatives, update GBP services and posts, and target searches like "furnace not turning on NJ" and "heat pump repair [county]" before the first cold snap drops.
After every service call, an automated text and email sequence goes out with a maintenance plan offer. We build the landing page, the offer, and the full follow-up sequence. Over 12 months, this builds a recurring revenue base of annual maintenance customers that smooths out every slow week between peak seasons.
Reviews managed and responded to weekly. New photos posted monthly. GBP posts keeping you visible between peak seasons. Q&A section fully populated for emergency searches. Your GBP profile will be more active and complete than every competitor in your market — which Google rewards with map-pack rankings.
Free audit — we'll show you exactly where your GBP, SEO, and seasonal campaigns stand against the top HVAC contractors in your NJ market.
